Background: Online sports betting has become a popular activity in Brazil, particularly among young 💶 people. The convenience of being able to place a bet from anywhere, at any time, has made it a popular 💶 hobby for many. However, with the rise of online betting, there has also been a growth in the number of 💶 platforms available, making it harder for people to choose the best one for their needs.

Description of the Case: Our client 💶 is a young man from São Paulo who is interested in online sports betting. He has tried several platforms but 💶 has not found the one that best suits his needs. He is looking for a platform that is user-friendly, offers 💶 competitive odds, and has a wide range of sports and markets available. He wants to be able to place bets 💶 on his favorite sports, such as football, basketball, and tennis, and he is interested in live betting and live streaming. 💶 He is also concerned about the security and reliability of his personal and financial information on the platform.

Etapas de implementção:

1. 💶 Research: According to Google Trends, the search for "apostas online" in Brazil has grown significantly in recent years. We conducted 💶 a survey of Brazilian youth to understand their preferences when it comes to online sports betting. We found that 80% 💶 of respondents prefer a platform that offers a wide range of sports and markets, 60% prefer a user-friendly platform, and 💶 50% consider the odds to be an important factor.